January 2010
28 posts
The Contextual Brand Story
Quote: “The concept of race and how we view it culturally has changed” ~E.M. Grieco, Chief of the Census Immigration Stats.
This is one of my favorite photos ever.. because it captures the mood of that blazing hot summer day, and the change in global branding. There is a spirit of global harmony, and it is projected in the best global brands. Still, many brands are built on a...
WatchVideo: Charlie Rose interview with Jay Z..
New Economics of Marriage: The Rise of Wives →
excerpt: A larger share of men in 2007, compared with their 1970 counterparts, are married to women whose education and income exceed their own, according to a Pew Research Center analysis of demographic and economic trend data. A larger share of women are married to men with less education and income.
This reshuffling of marriage patterns from 1970 to 2007 has occurred during a period when...
Definition of Pop Culture
Popular culture (commonly known as pop culture) is the totality of ideas, perspectives, attitudes, memes,[1] images and other phenomena that are deemed preferred per an informal consensus within the mainstream of a given culture, specifically Western culture of the early to mid 20th century and the emerging global mainstream of the late 20th to 21st century. Heavily influenced by mass media, this...
cultural global story
What corporate brands are missing, isn’t a new fancy SM tool. Its simply building on a matrix that embraces and places value in global multiculturalism: new revenue streams, new markets, new ways to re_design research and reduce assumptions with brand planners (CMOs, CEOs, Agencies)
New adaptation breeds corporate innovation… on and on. Yet, it begins with people, families, society;...
RT @Aturah Tune in Sunday 2/07 to The Drum on #BlogTalkRadio, talk about globalization w/ Jason White of WK Global http://tobtr.com/s/854998
“clearly, we see the old mono-culture foundation of storytelling + brand...”
– w.s.
Watch Hip Hopping Toddler little dude has style..
